Beyond the average: Build a targeted 2027 comp strategy
Four years of stable salary increase budgets have created a new baseline. The challenge now is deciding what budget is needed to succeed and where to differentiate.
If current projections hold, U.S. employers will enter a fourth consecutive year of relatively stable salary increase budgets. Merit increase budgets are projected to average 3.2% in 2027, with total salary increase budgets at 3.5% - only 0.1% above actual 2026 salary increases.
That consistency obscures the reality that employers are operating in a constrained environment where economic conditions remain uncertain and workforce pressures vary depending on industry. The national average provides a useful reference point, but it cannot answer the more important question: What budget does your organization need to be successful?
For total rewards leaders, 2027 planning is less about chasing a new headline number than making sharper choices within a familiar range. Across industries, persistent cost pressure calls for disciplined spending, but also creates an opportunity to invest more intentionally, optimize existing programs, and align total rewards more closely with business priorities and workforce needs.
The 2027 numbers to know:
Projected average merit increase budget.
Projected average total salary increase budget.
Of reported budgets are still preliminary.
Expect the economy to have a moderate or significant impact on compensation decisions.
From spike to plateau: Budgets settle into a narrow range
Salary increase budgets have settled after the 2023 peak
Key takeaway: A stable market average is a planning guardrail, not a complete compensation strategy.
A stable average masks different industry choices
Planning: Where does your organization need to compete, and where can it afford to be more disciplined?
Uncertainty is driving scrutiny
Economic conditions are clearly affecting the planning conversation. Eleven percent of organizations expect a significant impact on compensation decisions, and 46% expect a moderate impact. Another 21% anticipate at least a minimal impact. Only 3% expect no impact, while 19% remain unsure.
Yet the national budget projection remains near recent levels. This points to a more nuanced response including greater scrutiny, more scenario planning, and more selective use of compensation dollars. The reported reasons for increases support that interpretation. Only 10% of companies expect their salary increase budgets to be higher in 2027 vs. 2026. Of those companies, the primary factors driving the anticipated increase are attraction and retention challenges (60%), the need for market adjustments (42%) and inflationary pressure (38%).
The budget process is still in its early stages.
Most 2027 budgets are still taking shape
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87% preliminary:
3.1% merit and 3.5% total. -
8% proposed:
3.2% merit and 3.5% total. -
5% approved:
3.2% merit and 3.8% total.
Talent strategy shifts inward
The latest results reinforce a pattern already visible in the 2026 report . Skill and talent development and market competitiveness are the leading areas of increased prioritization. Among organizations reducing emphasis, hiring and promotions are ranked lowest priority.
That combination suggests organizations are looking inward to build capability and retain talent rather than relying primarily on external hiring.
Total rewards leaders therefore need to ensure that their rewards budgets are sufficient to drive the capability building and retention in areas that are most critical to the organization. Furthermore, development is more likely to support retention when employees can see a credible path from capability to opportunity even when the next step is not a traditional promotion.
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Total rewards leaders: Four questions before you set the budget
- What specific talent or business challenge is the compensation strategy intended to address?
- Which roles or skills carry the greatest competitive or operational risk?
- Can employees see how skill growth affects pay and career opportunities?
- Has a recent market review or pay transparency audit exposed compensation gaps that need to be addressed?
Targeted rewards require stronger foundations
The latest survey also places job evaluation at 31%, AI and technology for rewards management at 29%, and pay equity assessments at 26%. Together, the priorities make a balanced technology case: automation can streamline the process and surface better insights, but it cannot compensate for inconsistent job structures, unreliable market data, or unclear decision criteria.
Communication remains equally important. In a more transparent pay environment, organizations do not always need to be the highest payer. They do need to explain their pay philosophy, how decisions are made, and how employees can progress.
Five ways to make stable budgets work harder
The central lesson for 2027 is not that employers need a radically different budget. It is that a familiar budget must support more differentiated decisions. Total rewards leaders can begin with five practical moves:
- Define the challenge first. Is the priority retention, market competitiveness, pay equity, skill scarcity, compression, or another business need?
- Use the market number as context. Compare it with the organization's current position, workforce risks, affordability, and performance before setting the budget.
- Preserve room for targeted action. Distinguish the core merit pool from resources for promotions, market adjustments, retention, and pay equity needs.
- Strengthen the decision infrastructure. Improve benchmarking, job architecture, job evaluation, and data quality before scaling AI-enabled recommendations.
- Explain the choices. Clear communication about pay philosophy, differentiation, and career opportunity can make a constrained budget more credible and effective.
Four years of stable budgets have made the made the strategic allocation of dollars more important than ever. The organizations that get more value from their 2027 compensation investment will be those that understand where they differ from the market, why those differences matter, and which targeted choices will best support their talent and business strategy.
About the survey
The 2026 Mercer QuickPulse® US Compensation Planning Survey includes data from 1,001 organizations in the US across 15 industries, with employee bases ranging from small to very large. This study was fielded in mid-July 2026. More information can be found here.
Historical actuals were collected in March for each respective year. Average merit and total increase budgets include organizations reporting zero increases.