Globalization is challenging cities to inform, innovate, and compete to foster the kind of citizen satisfaction that attracts both people and investment – the keys to a city’s success.
With two in every three people likely to be living in cities or other urban centres*, there is an increasingly pressing need to ensure that our cities have the qualities of an attractive city to sustain healthy population and economic growth. In fact, the appeal of cities as a place to live, work and visit is a key aspect of a city’s attractiveness and should be seen as the most important pre-condition for the future economic success of the city.
It is more necessary than ever for city leaders to have a clear understanding of how well they are doing to realize the goal of being competitive economically, socially, culturally and environmentally, for now and for the future.
Travel the world with us, as we hear from leaders of several global cities that have shown excellence on international talent and business rankings; and explore the various decisions and initiatives that have taken them to their success, and their vision for the future.
"Preserve what is good and adapt to meet the challenges of the future"
"A local democratic ecosystem is indispensable for a sustainable, healthy and manifold urban development"
"A city is the greatest possible simultaneity of human opportunities"
"Successful development and innovation cannot work without the necessary policy initiatives that address key aspects of social environment"
"Making green solutions and creating a high quality of life pays off"
"Policy measures must be aimed at creating the conditions needed to safeguard the competitiveness of our growing city, while at the same time not leaving the social factors behind"
"Without a clear urban strategy, it would be difficult for a city to be competitive, sustainable, and have a high quality of life for their inhabitants"
“The most important aspect of technology is the ability to use it in the service of our citizens.”
“Find the city's DNA and consistently use it just as you would use a signpost.”
“High-living standard goes beyond infrastructure and technologies; it is about the daily life of people and the challenges they face.”
“Even if a city offers a high standard of living, but only a small number of elite citizens are able to enjoy it, then that city will not be a good city to live in.”
More than 200 metrics enabling to monitor your city through KPI’s and gauging its attractiveness against other cities
The Mercer City Attractiveness Index provides cities with a solution to monitor their KPIs on their city attractiveness against both international and local cities to highlight strengths, weaknesses, opportunities, and threats. This helps city leaders to:
How attractive is your city as a place for a talented workforce to want to live, or for a global business to set up operations?
Mercer’s City Attractiveness solutions can help: Speak to Mercer now
*Source: World Urbanization Prospects: The 2018 Revision